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Director of Digital Marketing

Company Name:
Lovesac Home Furnishings Co.
Having just been voted by Furniture Today Magazine into the Top 100 Fastest Growing Furniture Companies we are excited about the future!!
Lovesac has an entrepreneurial spirit within its walls. It's innovative and exciting. Our products and our people are one of a kind. We are changing the way people think about furniture.
Embarking upon a career with us you will work witha team of passionate professionals collaborating to exceed expectations in all facets of our growing business.

Director of Digital Marketing
Think of a slightly madcap family. Think of an over-enthusiastic startup that's already made it. Think of the entrepreneurial spirit running unbounded online and in stores across America. As a key member of the Marketing Team, the Director of Digital Marketing will help customers discover and fall in love with Lovesac products. Think about spending every work day of your life with a passionate team on a mission to change the way people think about and shop for furniture online and helping the fastest growing furniture store in America break the internet furniture barrier with revolutionary products designed for eCommerce.
The Director of Digital Marketing will lead all digital marketing initiatives and will be a key contributor to all Lovesac omni-channel marketing strategies.
This role is best suited to someone who has analytic depth, expertise in creative marketing communications and the ability to drive both the strategic direction and tactical execution of the digital marketing plan. The ideal candidate should have deep expertise in all aspects of digital marketing including email, paid search & social media, as well as experience managing outside vendors and service providers.
Description
Implement the company's digital marketing programs and coordination of the internal and external digital marketing teams
Drive profitable revenue growth by developing creative marketing campaigns, promotional programs and brand initiatives across digital marketing channels
Manage the development of strong and compelling advertising creative by partnering with in-house and external creative teams to schedule deliverables and provide concept briefs
Deep experience in email marketing strategy, including segmentation, personalization, A/B testing, strategy, copy, landing page optimizations & remarketing tactics
Act as a key partner and have ongoing interaction with teams across the organization, including buying, merchandising, operations, creative, IT & finance
Partner with promotions, creative and merchant teams to plan Lovesac.com promotional calendar
Oversee creation & implementation of merchandising content on to support ongoing promotional campaigns
Experience directing multiple digital agencies and service providers
Partner with sales & creative to drive online content strategy including photography, editorial, video & user generated content that drives engagement, education & sales
Key contributor to Lovesac.com omni-channel marketing strategies
Requirements
Bachelor's degree in marketing/business preferred
3-5 years digital marketing, retail or agency experience a must
Analytical understanding of financial measurements and how to impact them
Excellent internet and
computer
application skills (Excel, Word, PowerPoint)
Creative thinker with the ability to brainstorm new & effective messaging, campaigns & promotional tactics
Detail orientation, meticulous organization, ability to excel in a fast-paced environment
Strong interpersonal and verbal/written communication skills, project management, ability to quickly ascend a learning curve & comfortable with data
Must be able to keep the big picture in view without being afraid to get involved in the details and understands how marketing impacts the total business
Lovesac offers a collaborative work environment, employee discounts, benefits and the ability to help lead and influence the fastest growing furniture store in America.
Apply Here: https://hire.jobvite.com/j?cj=oSyyYfwG&s=Director_of_Digital_Marketing

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