Digital Analytics Architect

Company Name:
Numeric Recruiting and Staffing
Web Analytics Architect
Stamford, CT

The Architect will lead digital analytics development for new initiatives: web, mobile, IPAD, native applications


Lead digital analytics development for new initiatives ?web, mobile, IPAD, native applications
Direct development team on innovative tagging/programming techniques
Revamp and consolidate existing implementations with web analytics best practices
Work with various client teams, platforms, and businesses to develop a cohesive web analytics foundation
Create and implement measurement strategy for A/B testing and social marketing initiatives
Lead the integration of various data sets (offline and online) to get a 360 view of the customer
Train various client and development teams on Site Catalyst fundamentals
Utilize web analytics for site optimization, segmentation, personalization


Bachelor's Degree in Marketing/Computer Science/Engineering
Minimum of 3 years of implementation experience across various platforms in Adobe Marketing Cloud products (SiteCatalyst, Discover, Insight, Test&Target, TagManager, etc.), Google Analytics, and other measurement tools
Minimum of 12 months experience with basic conditions/logical functions, client side (JavaScript) logic, include files, server side logic, and variables
3+ years hands-on experience in developing and implementing Adobe SiteCatalyst (web, mobile, IPAD, and native applications)

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